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Furniture Promotion is a specialized company that promotes and develops branding strategies for the furniture design industry in the American and European markets. The main responsibility is to assist companies obtain great visibility and the most valuable goals and objectives.

Thanks to the founder’s design background, 20 years of experience and unmatched knowledge of the design industry, Furniture Promotion is committed to support companies in all aspects of promotion, market, and product development.

About Antonio Larosa principal/founder of Furniture Promotion:

Born and raised in Italy, Antonio Larosa is a recognized expert for the residential and contract furniture industry in the United States, assisting manufacturers, government agencies, trade shows organizers, design publications, design offices, developers. He studied architecture and design at the Milan Polytechnic University under the best European design masters. Following graduation he moved to the United States working as a design consultant for several design companies before starting his own business as an independent designer/consultant. For the past 20 years he has worked on a wide range of projects from interior design to furniture and product design, graphic design, and marketing/brand consultant for the furniture industry.

Mr. Larosa has been a consultant for several major American and Italian manufacturers, showrooms, importers, design firms. He has been responsible for hundreds of successful promotional events in the furniture industry including some of the largest and most profitable events in the USA and Italy. In the mid-nineties, Antonio has been a manager for the Italian Trade Commission -an Italian government agency- where he was responsible for the development, promotion and marketing of Italian furnishings and design, assisted and counseled US companies, designers, manufacturers on products and design trends.

Mr. Larosa is a frequent judge for design competitions, a lecturer on broad-ranging design topics, and creator/instigator of two successful events: The Furniture Design Summit, and the Furniture Revolution Gallery at the NeoCon. He lives in Phoenix with his wife and daughter.

Furniture Promotion is the Consulting “arm” of Larosa Design based in Phoenix, Arizona.

services

Over the past several years we have conducted hundreds of successful promotions and assisted companies such as Metropolis magazine, Merchandise Mart Properties, Inc., Natuzzi, Studio Ambrosetti, Poltrona Frau, City of Meda (Milan). InterDesign, Gerber, Italian Ministry of Commerce, ITRE Lighting, Abitare il Tempo show, Aldo Cibic, DDC-Domus Design Collection, Fiera Milano, Michieli, Promosedia, Italian Chamber of Commerce, Abitami show, Elite Manufacturing, and many more!

We offer our services to: Manufacturers, Government Agencies, Trade Shows Organizers, Design Publications, Design Offices, Developers.

Some of the services provided in the US and Europe includes:

Brand strategies and concept.
Market development
Market research and studies
Conference Planning
Furniture and product design
Product search
Creative direction
Concept ideation
Product development
Exhibit design
Corporate identity
Trade show development and direction
Event and Media Management services
Coordination of factory tours

servizi

Furniture Promotion promuove da 20 anni il mobile di design negli Stati Uniti. Organizza eventi promozionali incluso la partecipazione di aziende, enti ed organismi associativi alle manifestazioni fieristiche Americane riservate ad operatori dell’ arredamento.

Grazie alla professionale esperienza dell’ Arch. Antonio Larosa (considerato uno dei maggiori esperti del settore dell’ arredo in Nord America) maturata in oltre 20 anni di lavoro nel settore dell’ architettura e dell’ arredo negli USA, Furniture Promotion si propone come incomparabile supporto per le qualificate aziende Italiane interessate ad inserirsi o ad espandersi nel territorio Americano.

Furniture Promotion fornisce servizi studiati e mirati per le specifiche esigenze di ogni azienda del settore design.

In tanti anni sono state assistite -con successo- aziende e gruppi quali la rivista Metropolis, il Merchandise Mart, Natuzzi, Studio Ambrosetti, Poltrona Frau, Gerber divisione design prodotti, Ministero Commercio Estero, ITRE-Firme di Vetro, Abitare il Tempo, NeoCon, Studio Aldo Cibic, DDC-Domus Design Collection, Camere di Commercio, e molte altre aziende legate al design.

SERVIZI OFFERTI: